Minaya Coaching
Change The Family Tree
CHANGE THE FAMILY TREE
A Short Documentary
A story about growth, responsibility, sacrifice, and transformation.
The moments that shaped me.
The lessons that changed me.
The mission that drives me.
And the people who rose with me.
What You'll See
• A kid from the Bronx with a vision for something more
• The moments that changed the direction of my life
• Years of growth, discipline, and personal transformation
• Early videos, old footage, and the pursuit of becoming
• The evolution of a philosophy centered around change, responsibility, and self-improvement
• The people, lessons, and experiences that shaped me
• Real client transformations and the impact of that philosophy on others
• The mission that drives everything today: Change the Family Tree
CORE PRINCIPLES
• You are the problem. You are the solution.
• The world is in your head. You see the world as you are.
• High standards prevent low-quality experiences.
• You wear your mentality. We can all see you.
• Leverage and preparation. Make yourself irreplaceable.
• Honor your word. It is the foundation of trusting yourself.
• Life will be what you settle for. What you settle for, you deserve.
• Your vision determines what you notice, what you pursue, and who you become.
• Always be willing to change because life won’t stay the same.
• Quality is an asset to clarity.
• Change The Family Tree. Take care of your family.
• Never rest in a bad position.
• God is always watching.
About: Anthony Giovanni MInaya
AUTHOR OF ABOVE THE ILLUSION. COACH. MARTIAL ARTIST. MARKETER.
Born and raised in the Bronx, New York, Anthony Minaya grew up questioning the limitations, standards, and beliefs that keep people stuck.
His search for a better way of living led him deep into philosophy, psychology, martial arts, entrepreneurship, and personal growth.
For over a decade, Anthony has worked one-on-one with individuals seeking greater clarity, confidence, discipline, and purpose.
Today, his mission is simple:
Help people raise their standards, take responsibility for their lives, and become the person they're capable of becoming.
1:1 Coaching
Become the type of person capable of creating a better life.
This is a private coaching experience for individuals who know they're capable of more and are ready to raise the standard in every area of their lives.
This is about unlocking the next level of who you are, breaking through what's been holding you back, and creating momentum that changes everything.
THIS IS NOT SURFACE LEVEL
You're here to elevate, expand, and step into a version of yourself that performs, leads, and lives at a completely different level.
This is transformation.
WHAT CHANGES
• Higher Standards
• Greater Self-Respect
• Better Physical Presence
• More Money & Opportunity
THE GOAL
To become more valuable.
More valuable to your family.
More valuable to your business.
More valuable to your relationships.
More valuable to yourself.
If you're looking for motivation, shortcuts, or someone to save you, this isn't for you.
*Serious inquiries only.
Applications are reviewed individually.
RESULTS
14+ Years Coaching
Author of Above The Illusion
Millions of Views Across Content
Hundreds of People Coached
Purple Belt in Brazilian Jiu-Jitsu
Speaker. Coach. Marketer.
CLIENT RESULTS
Over the years, I've had the opportunity to work with hundreds of individuals from different backgrounds and stages of life.
• Lost over 60 pounds.
• Built six-figure businesses using social media.
• Overcame depression and suicidal thoughts.
• Wrote and published books.
• Became stronger leaders.
• Improved relationships.
• Developed greater confidence and self-respect.
• Changed the direction of their lives.
(Watch the transformation reel below.)
APPLY FOR COACHING
Above the Illusion: The Blueprint for Mental Clarity, Self-Respect, and Irreplaceable Value
A deep exploration into the hidden forces shaping our lives – the conditioning, beliefs, and stories we've unknowingly accepted as truth. This book exposes the psychological distractions that cloud our vision, keeping us blind, fearful, and stuck in cycles of limitation.
Anthony Minaya challenges you to question the narratives that hold you back, illuminating the illusions that prevent you from seeing yourself clearly. From the self-imposed boundaries to the unconscious patterns dictating your choices, "Above the Illusion" guides you to break free from the mental fog and step into undeniable personal growth.
This isn’t just a book about change – it’s about learning how to see. When you learn to recognize what is real and what is fabricated by fear and doubt, you gain the clarity, awareness, and self-respect necessary to reshape your life.
"Above the Illusion" will leave you more prepared, more conscious, and more powerful than ever before – ready to live with a sharpness that cuts through deception and a confidence rooted in truth.